Online advertising makes me f-ING happy

Buzz buzz said the Bee (sorry I have been reading kids books).  Via organic, i was alerted to this hearty chunk of online advertising that takes the viral > to landing > to microsite > to conversion concept to a whole new level.  If you can believe it, this is from one of MY banks ING and is a tad racy for the financial world.  The campaign is getting LOADS of buzz for its originality and global appeal. Take it on a test drive above. (FYI - You will get to decide if you want to make #1 or #2.  I recommend trying both.)

If you want to access it directly and see the full experience (not just the porta-pottie), hop over to: i-needtogo.com

Enjoy this great advertising...oh, and get your budget calculators out  :-)

BL