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Nike Back With Good TV - LeBron James "Chalk"

I always love TV spots that evoke emotion. Well, i suppose anything that stirs emotion is good and in advertising it is all too lacking.  Nike and Wieden+Kennedy produced a killer spot for King James that they collectively call "Chalk".

Cool cutaways, great use of kids, nice inspiration, good message, excellent production.

Nike ad's used to be the first ones that broke out as entertainment and you would watch for them on TV, hoping to catch the next over the top spot.  The last couple years they have been a little all over the place as other companies have stepped it up.  So I will conclude with the fact that it's nice to see a really good spot from W+K & Nike.

B

Fortune Small Business: Anxiety, Fear, Good? (I am "Sherman")

If you own a small business and don't read Fortune Small Business, you are missing out on a great publication. As i have stated before, I get more publication/article/blog/rss/email/twitter/facebook/linkedin/plaxo/everydamnsocialmediasiteontheplanet/etc., overloaded every hour, day, week, month, year. Part is a craving to be in the know, part is insanity, part is morbid curiosity. Whatever it is, i still have literal boxes of magazines (dating back to my original post) that I have not read. I dont have time. I do, however, read Fortune Small Business, for some reason, the day it shows up. I read it because I find the publication real, and speaking directly to me, and frankly more than ever before with this article on Entrepreneurs and Fear/Anxiety.

CNN_Money_logoArticle Link: What entrepreneurs are feeling: Fear
by Alexander Stein


In this article, I am the "Sherman" which the author refers to. I am him. Read the article and you will understand.  I realized that I have become him, within the last year. There is one particularly telling paragraph in this article:

"Business owners may be particularly susceptible to the corrosive effects of fear and anxiety because they're professionally more isolated than most, having no peers or superiors, only employees, clients and competitors. Especially in high-stress situations, having a trusted confidant can make all the difference..."

I'll add to the list above: vendors, contractors, and the government (local & federal). This isolation is absolutely the feeling I have every day I go to work so I rely on my confidants as well. Mine are a mix of mentors, friends, like minded colleagues...people who understand me on the levels that I let them. They help talk me off the ledge, metaphorically of course (Fuze occupies the second floor so a ledge-leap, is nothing more than a faster route than taking the stairs). Still, this feeling of incredible isolation does come into play from time to time, and with the current state of economy and business, I feel these feelings more than i used to.

The article continues and i arrive at these paragraphs that describe why "Sherman/I" think and behave the way I do:

"As a group, entrepreneurs are more likely than not to feel comfortable in crisis situations...that's fine, as long as being an adrenaline junkie works for you...

What's not working for Sherman is his unconscious confusion of the past and the present. Emotionally, he's convinced that his business isn't temporarily faltering in a recession environment but failing altogether because he didn't heed his father's dire warnings about financial overextension. He identifies late-paying clients with his domineering, unappreciative mother. Frustrating business transactions become recurrences of traumatic rejection. No wonder he's anxious."

In these dramatic examples the article hit home for me. I am riddled with anxiety and fear from time to time, but in the same respect, I thrive in the face of chaos. I cannot think of a single presentation/pitch that i didn't wrap up seconds before jumping in the car, on a plane, or in the case of my last presentation to a group at Artown, I was updating the slides as we were setting up. Not to say I don't research, pine over, and prepare, but when I put my thoughts down and decide what to present, its always at the last minute. I think its because i know my propensity to be distracted by shiny objects.  When you have no time, you cant accept distraction. This is how I work best, the greater the pressure, the more I focus. The more challenging the situation, the more I shine. It works for me, and its how I do MY best work. This doesn't work for everyone.

I often joke here on my blog and in person about the joy/curse of owning your own business and running your own show. There is no safety net, no gov'ment cheese, and you have many, many peoples lives in your hands. The Fuze family is over 30 peolpe, when you take into account our kids, spouses, significant others, etc. That's a lot of responsibility...and we're the small guys. This is my balance act and something that I feel causes me the greatest anxiety: one day, will my race to the finish come up short on the face of the landing and will i let down all these people around me who see me as the leader, friend, partner to which they've hitched their wagon. More[most] importantly, what example do I set for my own son if I fail? There, friends, is the source of all my stress/anxiety/fear.

I encourage any would-be or current small business owners to read this column, and to pick up FSB. The article here wont solve your problems, but it may help you understand some things about yourself as you relate the words to you. Ive got a late night here tonight...with 20oz of wonderful Americano by my side, i will plow through some bills, organize tomorrow, and keep looking forward to the future.

Have a happy Thanksgiving all. 

B

PS
I think we are launching a new website(s) next week...that's the rumor is anyway. We're actually doing ours a little different than most. You'll get to watch us do the whole thing. Riveting.

Sirius XM Merger Great (in theory) but shit really, for subscribers.

I am a subscriber and early adopter of Satellite radio. I was right there with a Sirius subscription in hand when my hero Howard Stern left terrestrial radio in the biggest media frenzy, and biggest contract ever signed by a radio personality.  I have had Sirius in 2 cars and at home on a Tivoli for years.  Recently i purchased a GM model luxury SUV (he who shall not be named) and it came with XM only.  So, of course i activated this subscription and i have to say that i enjoy the programming more.  Here is my take on each of these companies, and why neither was fulfilling my desires:

Sirius_satellite_radio_1 Sirius Satellite Radio

  • Howard Stern - Hands down the main reason i signed up. They also have NFL, NASCAR, and other exclusives which i don't care about. 
  • Faction - enjoy this station because of Ellis, Bam, Tony Hawk, etc.
  • Radio programming (music channels) isn't that great.  A LOT of repetition on the music channels
  • Overall i think its ok, but...
  • No MLB - this sucks.  I drive a lot and LOVE listening to baseball games. XM has em, Sirius doesn't. This blows.  But, they have Howard so i keep it.
  • Pause/Record - The device at the office and in one car allows me to pause/rewind, the broadcast, even record it, like a Tivo/DVR. That rocks.


Xm_radio
XM Radio

  • Forced on you by GM
  • Music stations are better.  Less repetition, more variety, better distinction between genres.  All around better than Sirius
  • MLB - they have the MLB contract so you can listen to literally EVERY MLB game that is live.  This kicks ass
  • No Howard Stern - not an option.
  • aside - the XMradio.com website is mostly flash making it useless on a mobile device. nice job dolts.

Both

  • They both, just like my cable provider at home, have crap loads of useless (to me) stations that are there for the sake of filler.  They suck.  I wish, like i wish at home, that i could pick the 10 channels i want to watch and put the rest in the recycler.
  • Both have streaming websites but neither has an iTunes integration - this is lame
  • Both charge for EVERY radio, so, my monthly nut for my "radio privileges" is: $48. A lot these days for a passive bit of entertainment
  • Both, 100%, without question, are 10,000 times better than any terrestrial radio feed on the planet.  I haven't listened to regular radio since the day i switched with the one exception, the Adam Carolla Show, which i listen to at drive time, and then quickly turn off after 10am PST. See, i enjoy Howard stern in the morning, but on satellite with an east and west feed, plus a repeat, i can listen to that daily show whenever i want.

Ok enough of the review...here's why i am pissed.  I am pissed because i have both of these dumb services, and i pay them the afore mentioned $48/month for services.  When they merged i expected this to be my hay day.  All the things i am missing from each will be fulfilled. All my fantasies of radio coming true.  Life is grand.  BULL SHIT!  Here's how they did it:

  • No notification in writing or email that this was happening...it just "did".
  • No explanation of how it was going down or how, as a subscriber, i was supposed to receive the new channel line up or how it was going to effect my devices
  • Ok, the stations are there on both (they picked a Sirius heavy music line up which blows, and they didn't give us a chance to vote), but some are missing...hmm.
  • Yes, i cannot listen to Howard Stern on XM, even though i am a Sirius subscriber and an XM subscriber...if i want the "best of Sirius" or the "best of XM" I have to PAY MORE, and not just more one time, more on EVERY DEVICE I HAVE.  This sucks you pricks!

These asshole companies wanted us to fight for them in congress and with the FCC. They want us to bandwagon and evangelize their service. But, this merger, once passed is just going to cost me MORE MONEY.  It doesn't benefit me AT ALL! If i want Howard stern on my XM device, i have to pay a new premium (note, this link isn't direct because XM jackasses built their site in flash) if I wanted MLB on my Sirius devices, i have to pay an additional premium.  This seems like racketeering and i am pissed...why?  Because i am probably going to forgo another tipple latte/month and pay! But, i am going to cancel some of my cars which is an inconvenience for me. Frankly i cant justify this much outgoing for the privilege of their feed.  It could have gone down so much simpler, and they could have built such a groundswell without raising prices at a time where people are killing EVERY SINGLE UNNECESSARY expense. Wanna hear my concocted[perfect] scenario:

Bryan's Awesome Deal | A Satellite Service (which carries the acronym: BADASS)

  • I pay a family plan and get 5 devices for a reduced fee - encouraging me to spread the word.
  • Different programming could be controlled by the subscriber at each device (parental controls and minimizing the station count so I can scroll through them faster).
  • All the channels are there, or, i get the option on my plan to choose the stations i want and pay only for them. Currently you cant OPT OUT of a channel, but on BADASS you can kill all the gospel, country music, political slur, all pop music, and the lame ass overpaid radio personalities who have a place on Sirius and XM.
  • No Oprah (and any of her associated nonsense (NOprah))
  • No Martha Stewart (better than Oprah, but still see above)
  • No Playboy channel (seems controversial from a red-blooded male, but this is as watered down as the brand is...maybe even worse)
  • I would develop a pyramid scheme for billing...every person a subscriber refers reduces their monthly...worked for Amway, why not radio.
  • I get to stream from my iPhone with a 3G or WiFi connection
  • I can only be authenticated in 5 places (including my streams) - meaning i have a 5 user license
  • I can be authenticated in iTunes and play through iTunes as a device
  • The premium (if we must charge) content should come AD FREE - currently to listen to Howard Stern, BTLS, MLB, etc. you have to sit through commercials, just like regular radio.
  • When i sell a car, or want to turn on/off a device, i can do so on an easy to navigate, standards compliant website that works on all screens.
  • When new content is added, and new software is available, it streams right through to the device (like an iPhone)
  • My services and traffic and the like will be GEO TARGETED, using those fancy satellites to do something more than stream, how about real time traffic on my Nav, how about Nav period? Maybe a concierge concept powered by Yelp.
  • I would have a limited Internet browser on the next gen device, for sure hands down. Voice commanded.

Thats just my roll out plan developed in the heat of this post.  I am full of [shit]ideas so just ask you SiriusXM jerks. The process you are going through turned from something i was excited about, talked about, and wished for, to something i am confused about, angry about, and frankly, considering taking away subscriptions.  Is that what you wanted you scallywags?

I have to go, I need to go find my radio ID and try to make Howard come on in my SUV by the morning...any bets on how much it will cost, how many phone calls, and how much time (that I don't have) this will take?

SUCKIT Sirius XM.  If there was an alternative, I would consider it.

Signed,

Disgruntled BADASS

Now here's a novel concept, anyone remember Sears LAYAWAY?

Back in the 70's I used to look through the JC Penny, Spiegel, Sears, etc, catalogs about this time and pick out the hero toy of the season.  To afford said toy for my brother and I my not-rich parents would use something called LAYAWAY to acquire the toy for us before Santa Day.  For those of you that haven't ever heard of this, its a concept where you actually pay for something BEFORE you take it from the store. This little known concept went the way of the dodo during the decades of decadence that happened from the 90's to present. Credit cards and home equity made Christmas' quite bright all over the US in the last decade, but here we sit all broken hearted and this year retail will be a different scene.  To address this, while JT was bringin sexy back, Sears is bringin Layaway back:

Sears_layaway

Is this a sign of true change? Why do i comment on Sears email so much?  I dont know the answer of either, i just know that this is an email you would have never seen 2 years ago.

Lemme put a lil sumthin' on it...

BL


Christina Aguilera for Target | Yes Please.

I will be shopping at Target almost specifically because of this ad. Cole needs a Big Wheel and I heard Target has the original artifacts. Anyway, the spot below featuring one of the hottest mommies ever, Christina Aguilera, is awesome on so many levels:



courtesy of AdGabber

I love comic books. Reminds me a little of Sin City (where I feel in love with Jessica Alba). Which also reminds me, can't Frank Miller & Robert Rodriguez release Sin City 2 faster? Waiting till 2010 seems a tad excessive to me.

Something fun here for hump-day at the Fuze. Back to wireframes...

B

Vote for David Bobzien - Nevada Assembly District 24

I am not a huge political activist to be frank. I find politics to be not much different than Hollywood acting. Believe in who you want, its not relevant to me. That doesn't mean I don't care, just means I am not the person who will convince you to put your faith in someone who I don't personally know. I cant endorse and stand behind someone whose party pays speech writers to come up with their stance, tone, and message. Someone who buys more media than imaginable to promote their brand. Somewhere in political messages is a shred of truth, but its rare to see much authenticity in the sense that I typically refer to it because at the highest level of politics, you lose your authenticity and become a puppet. Oh flame on you flamers...i don't care. If you were honest about it you would agree.

Lg_bobzien That said, I do believe that some people enter the political arena without a personal agenda. These needles in haystacks are few and far between. Over the last 10 years I have had the privelage to know and work with one candidate for State Assembly, David Bobzien. I dont really know what people know about David as a person, so let me tell you a few things about him, from my perspective.

Were it not for David, myself, and most of the people in our office wouldnt know all that much about local politics and how the decisions we make effect our state, positively or negatively.  David knows about both sides and pines over decisions...putting the needs of the greater good in front of any personal agenda. David is the most technology savvy candidate I know of. He is an activist for almost any non-profit who asks for his time. He is a worthy recipient of a 20 Under 40 award for 2008. The list goes on. His political alignment is Democrat, but he is also a Nevadan, and he thinks like a Nevadan. He is young, brilliant, and energetic about everything he tackles in life.  I know, because I know David personally.

I have employed David as our Director of User Experience for about 2 years now...and I hired him with the full understanding that he would need to be in session, and that he would likely have to campaign.  His dedication to his family, political career, and his job at Fuze are amazing.  I often ask him, why in the hell do you want to do this? Why go through the aggrivation? Christ man you have twins on the way...I just dont get it.  His answer is the same now as it was when he told me years ago when he ran the first time:

"Because I believe that I can make a difference."

He has, and he will, without sacraficing who he is as a person, who he will be as a father, and what he means to my company. I support David 100% in his political aspirations and hope that you will too with your vote on November 4th, 2008. He deserves this seat, and he will do what's best for our state. I cant even vote for him but if this message influences even 1 voter, it was worth writing.

Best of luck to you David, I hope its a landslide. And congratulations and best wishes to you and Lisa on your baby boys.

Your boss and friend,

Bryan

Information on David:

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