Nike Back With Good TV - LeBron James "Chalk"

I always love TV spots that evoke emotion. Well, i suppose anything that stirs emotion is good and in advertising it is all too lacking.  Nike and Wieden+Kennedy produced a killer spot for King James that they collectively call "Chalk".

Cool cutaways, great use of kids, nice inspiration, good message, excellent production.

Nike ad's used to be the first ones that broke out as entertainment and you would watch for them on TV, hoping to catch the next over the top spot.  The last couple years they have been a little all over the place as other companies have stepped it up.  So I will conclude with the fact that it's nice to see a really good spot from W+K & Nike.

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